To compete in South America's largest market, you need proper training; failure to prepare can lead to damaged relationships and lost business. An essential tool is Big World Media's popular training program, Doing Business in Brazil. Business culture in Brazil is probably quite different from your own. The people here are outgoing and physical; they celebrate - rather than litigate - gender differences. Discover how in Brazil professional culture, a more casual attitude dictates much of what does - and doesn't - get done; find out how to accomplish your objectives nonetheless. Learn how to persuade and motivate, whether in the boardroom or on the assembly line.

In this complete culture outline of Brazil, you'll get expert answers to dozens of important questions including:

This program is designed for business travelers, professionals working with Brazilians, as well as a Brazil cultural adaptation for expatriates.